Monthly Market Intelligence

Memphis STR Insights

Event-driven pricing strategy, market data, and operational intelligence for Memphis short-term rental owners and investors. Published monthly by the largest independent STR operator in Memphis.

13.1M
Memphis visitors (2024)
$4.3B
Visitor spending
+2.7%
Hotel occ. growth YoY
Every event. Every pricing window. No guesswork.
01
Event Calendar
Every concert, festival, game, and cultural event driving STR demand, organized into booking waves so you know exactly when to act.
02
Pricing Strategy
Window-by-window pricing guidance based on event overlap and demand patterns. Specific to Memphis, specific to that week.
03
Market Data
Memphis tourism stats, STR performance benchmarks, and occupancy trends so you understand where the market is headed.
04
Owner Playbook
Listing optimization tips, compliance reminders, and seasonal prep advice that separate high-performing properties from everyone else.
05
Performance Benchmarks
Real numbers from our portfolio: occupancy, nightly rates, views per listing, and guest screening stats you can compare against.
06
Free STR Calculator
Download our calculator and run your own projections. Plug in your numbers, test scenarios, and see what your property could produce.
April 2026 Current Issue

Crawfish Season Meets Final Buzzer

Easter weekend. Three Grizzlies home games in six days. A 30,000-person crawfish festival downtown. SIX: The Musical at the Orpheum. R&B legends at the Forum. April stacks two distinct demand waves that reward hosts who price and position early.

22+ Events Mapped 2 Pricing Alerts 3 Booking Waves May Lookahead

Stop guessing.
Start positioning.

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